For Immediate Release

Contact: Dee Richhart              

Phone:    760-367-7542

 Local Business Selected to Join Elite Insurance Association

 Twentynine Palms, CA, January 17, 2006 – Local insurance broker, Williams Insurance Service , Inc. has been selected as a member of Trusted Choice, a program that recognizes the top independent insurance agencies in the country.

 To qualify for Trusted Choice, Williams Insurance Service has committed to the highest standards associated with the insurance profession.  The award-winning agency has met strict professional requirements relating to the offering of choice, customization and advocacy for customers interested in personal and commercial insurance.

 Our commitment is to represent the best of the profession and to consistently meet the highest standards for performance,” says Dee Richhart, President and CEO of Williams Insurance Service.  Founded in 1937, Williams Insurance Service has branch offices in Twentynine Palms and Yucca Valley.  The agency’s hours of operations are from 9 am to 5 pm, Monday through Friday.  Evening and weekend appointments are available.

 Consumers can visit the Trusted Choice Web site, www.trustedchoice.com, to learn more about the benefits of working with an independent agent,” Richhart says.  “The site can direct them to our agency, or we invite them to stop by one of our offices for a free consultation.”

 Richhart says her agency meets with customers and potential customers free of charge to assess their insurance needs.  Richhart and her staff can then review a variety of insurance companies to find the best insurance products and services for each individual customer.  Richhart says many people don’t realize that independent insurance agents don’t work with only one company -  independents work with a variety of companies and therefore have the opportunity to create “customized” insurance options for their customers.

We pride ourselves on being an advocate and counselor to our customers,” says Richhart.  “Trusted Choice recognizes that commitment and supports our agency in its efforts to be the best in the business.”